The ingredient list is the hardest field to get right.
CatalogsBuilder turns this recurring manual work into a governed process your team can see, review, and improve.
PIM for Beauty & Personal Care
Every shade, every ingredient, every claim. Right everywhere.
Beauty catalogs are small in SKUs and dense in detail: full ingredient lists, shade ranges, skin-type suitability and claims that need evidence behind them. CatalogsBuilder keeps it all structured and stops a claim publishing without its backing.
Category-ready data model Hanzo AI with human approval Publish to every channel
Beauty & Personal CareProduct readiness
Master product recordComplete, approved, channel ready
98%INCI listShade 24Claim approved
ImportEnrichApprovePublish
Sound familiar?
The product-data work that slows beauty & personal care teams down.
Claims drift away from the evidence.
CatalogsBuilder turns this recurring manual work into a governed process your team can see, review, and improve.
Forty shades, forty swatches, forty descriptions.
CatalogsBuilder turns this recurring manual work into a governed process your team can see, review, and improve.
Your data model, already built
You don’t start from a blank screen.
Every beauty & personal care setup begins with a working data model for your category. In week two we adapt it to your catalog, so you spend onboarding loading products, not designing fields.
Product
Brand
Range
Product type
Format
Size / volume
Formulation
Full ingredient list
Key actives
Concentration
Free-from
Fragrance
Suitability
Skin type
Hair type
Concerns
Sensitivity notes
Shades
Shade name
Undertone
Finish
Coverage
Swatch
Claims & evidence
Claim text
Supporting evidence
Test reports
Certifications
Usage & safety
Directions
Warnings
Shelf life after opening
How CatalogsBuilder handles it
The platform does the structure. Hanzo AI does the volume. Your team keeps the final say.
Ingredient lists as protected fields
Keep structured product data connected to the operational process that gets your team to a confident publish state.
Claims linked to evidence
Keep structured product data connected to the operational process that gets your team to a confident publish state.
Shade ranges as variants Hanzo AI
Hanzo AI assists with the repetitive product-data work, then routes every output through your familiar approval workflow.
Copy that stays inside your claims rules Hanzo AI
Hanzo AI assists with the repetitive product-data work, then routes every output through your familiar approval workflow.
Hanzo AI
Answer the questions buyers actually ask.
Hanzo AI helps turn approved product detail into useful commerce content without disconnecting it from the source data or your team’s review process.
Explore Hanzo AICompliance-ready fields
Keep the important declarations structured and visible.
Use readiness rules to hold a product back until the information your market or channel requires has been reviewed.
India
- Full ingredient list
- Batch, expiry, net quantity and MRP
- Manufacturer and country-of-origin details
EU & global
- Ingredient lists using INCI names
- Responsible-person and warning details
- Claims governed by their supporting evidence
Distribution
One master record, every channel format.
Correct a value once, then give every customer-facing channel and sales team the product detail they need.
CatalogsBuilderOne governed source
Brand siteMarketplacesBeauty retailersQuick commerceCampaign feedsQuestions
Beauty & Personal Care teams ask us.
Do you keep an audit trail on claims and ingredients?
Yes. Every change can be logged with who made it, who approved it, and when.
We reformulate regularly. How do we stop old lists staying live?
A new formulation can become a new version, while readiness rules hold affected channels until approval.
Will Hanzo AI write medical or therapeutic claims?
No. It drafts only from approved claims and flags content outside your rules for a person to decide.
See it with your products
See your own beauty & personal care catalog in CatalogsBuilder.
Send a sample export and we will map it into a category-ready workflow before the conversation.