Every supplier sends a different format.
CatalogsBuilder turns this recurring manual work into a governed process your team can see, review, and improve.
PIM for Industrial & B2B Distribution
Fifty suppliers, fifty formats, one catalog buyers can search.
B2B catalogs are wide, deep and technical, and most data arrives from suppliers in whatever format they used that day. CatalogsBuilder normalizes it, classifies it, and gets it onto your portal, marketplaces, and printed catalog.
Category-ready data model Hanzo AI with human approval Publish to every channel
Industrial & B2B DistributionProduct readiness
Master product recordComplete, approved, channel ready
98%ETIM class25 mm boreSupplier mapped
ImportEnrichApprovePublish
Sound familiar?
The product-data work that slows industrial & b2b distribution teams down.
Buyers search by spec, not by name.
CatalogsBuilder turns this recurring manual work into a governed process your team can see, review, and improve.
The printed catalog is out of date the day it is printed.
CatalogsBuilder turns this recurring manual work into a governed process your team can see, review, and improve.
Your data model, already built
You don’t start from a blank screen.
Every industrial & b2b distribution setup begins with a working data model for your category. In week two we adapt it to your catalog, so you spend onboarding loading products, not designing fields.
Product
Manufacturer
Manufacturer part no.
Your SKU
Unit of measure
Pack quantity
Classification
ETIM / ECLASS class
Internal taxonomy
UNSPSC
HSN code
Technical
Class features + units
Tolerances
Materials
Standards
Commercial
MOQ
Pack sizes
Lead time
Substitutes
Cross-references
Documents
Datasheet
CAD files
Safety data sheet
Certificates
Manuals
Content
Title pattern
Short description
Application notes
How CatalogsBuilder handles it
The platform does the structure. Hanzo AI does the volume. Your team keeps the final say.
Supplier onboarding without the retyping
Keep structured product data connected to the operational process that gets your team to a confident publish state.
Classification suggested for you
Keep structured product data connected to the operational process that gets your team to a confident publish state.
Cross-references as relationships Hanzo AI
Hanzo AI assists with the repetitive product-data work, then routes every output through your familiar approval workflow.
Print and PDF from the same data Hanzo AI
Hanzo AI assists with the repetitive product-data work, then routes every output through your familiar approval workflow.
Hanzo AI
Answer the questions buyers actually ask.
Hanzo AI helps turn approved product detail into useful commerce content without disconnecting it from the source data or your team’s review process.
Explore Hanzo AICompliance-ready fields
Keep the important declarations structured and visible.
Use readiness rules to hold a product back until the information your market or channel requires has been reviewed.
India
- BIS certification for notified products
- HSN codes for GST
- Legal Metrology declarations for packaged goods
EU & global
- REACH and RoHS declarations
- Safety data sheets and CE conformity
- Country of origin and technical documents
Distribution
One master record, every channel format.
Correct a value once, then give every customer-facing channel and sales team the product detail they need.
CatalogsBuilderOne governed source
B2B portalDistributor feedsDealer portalsPDF catalogsSales sheetsQuestions
Industrial & B2B Distribution teams ask us.
We have 200,000 SKUs from 80 suppliers. Is that too big?
No. The core onboarding work is supplier mapping, which we configure with your team so new files keep flowing.
Can we classify to ETIM or ECLASS?
You can model ETIM or ECLASS classes and features as your taxonomy, while Hanzo AI can suggest classifications for review.
Can buyers download CAD files and datasheets?
Yes. Documents live in the DAM against each product and can publish alongside the product record.
See it with your products
See your own industrial & b2b catalog in CatalogsBuilder.
Send a sample export and we will map it into a category-ready workflow before the conversation.