Reduce catalog operations effort
Replace repetitive vendor chasing, manual clean-up, and content rework with structured product operations.
CatalogsBuilder puts your product data, media, approvals and channel publishing in one system — and our team migrates and enriches your catalog with you. Most teams publish their first channel in four weeks.
Built for ambitious commerce teams
CatalogsBuilder helps companies to move from scattered spreadsheets and disconnected workflows to a controlled, publish-ready product data engine.
Replace repetitive vendor chasing, manual clean-up, and content rework with structured product operations.
Keep teams aligned with review queues, ownership, and one source of truth for launch-critical data.
Ship more complete descriptions, attributes, media, and channel-ready product stories across every storefront.
Coordinate merchandising, marketing, content, operations, and marketplace teams around one governed data model.
Every product with an owner, a completeness score, and a clear state. Nothing waiting on an email thread nobody can find.
| SKU | Product | Completeness | Owner | State | Channels |
|---|---|---|---|---|---|
AW-4410-BLK |
Merino crew knit, black | 98% |
Anton | Live | Shopify, Amazon |
AW-4410-NVY |
Merino crew knit, navy | 91% |
Anton | In review | Shopify |
HW-2201 |
Cast iron skillet, 26cm | 54% |
Unassigned | Missing specs | - |
HW-2204 |
Enamel dutch oven, 4.5L | 87% |
Christopher | In review | Shopify, feed |
LT-0917-A |
Linen table runner, sand | 100% |
Rajesh | Live | All 6 channels |
Illustrative view. Completeness is scored against the attribute rules you set per channel.
Bring supplier files, ERP exports, raw product specs, and images into one governed workspace.
Improve titles, attributes, descriptions, documents, and media with repeatable product content workflows.
Route products through review, approval, and ownership rules that reduce launch risk and content gaps.
Distribute to ecommerce stores, marketplaces, partner feeds, catalogs, and internal business users.
Track operational bottlenecks, content readiness, and publish cadence to continuously improve throughput.
Unify catalog records, specs, documents, images, and channel context in one structured command center.
Run clean review flows across teams with visibility into what is blocked, waiting, or ready to publish.
Store and organize raw and processed assets with product-level context for smoother content operations.
Prepare product experiences for multiple storefronts, geographies, and ecommerce publishing contexts.
Connect CatalogsBuilder into downstream channels through built-in APIs, exports, and distribution flows.
Measure readiness, bottlenecks, and team throughput with clearer visibility into day-to-day product ops.
Hanzo AI is built into every screen in CatalogsBuilder. It drafts, translates and checks - then routes everything into your normal approval queue. Nothing reaches a channel without a human saying yes.
Titles, descriptions, feature bullets and meta text in your brand voice. Different length and tone per channel, generated from the attributes you already hold.
30+ languages with market-appropriate tone, units and sizing conventions. Retranslate a single field without rerunning the whole catalog.
Catch missing attributes, unit mismatches, implausible values, duplicate products and copy that contradicts the spec - before a channel rejects it.
The reason most teams stall on AI product content isn't the writing. It's that nobody will sign off on 40,000 machine-written descriptions. So we built the review in, and we'll staff it with you.
Copy and translations generated across the catalog in hours.
Low-confidence fields are flagged rather than filled, so reviewers know where to look.
Optional. Our content team checks the initial batch against your brand and spec rules.
Through the same approval queue you already use. Every change logged, every approver named.
That is the real PIM advantage: cleaner descriptions, trusted attributes, richer media, and stronger launch discipline across every buying touchpoint.
Collect descriptions, specs, price, images, videos, and supplier feeds in one governed space.
Cleanse, normalize, improve, and organize product content before it reaches any channel.
Reduce errors across attributes, assets, approvals, and content ownership for launch confidence.
Push ready-to-sell product information to storefronts, marketplaces, feeds, exports, and internal systems.
We extract from your current system or spreadsheets, clean, map and load. Data modelling done with your team, not dumped on them.
Titles, descriptions, attribute values and channel copy written to your brand voice and each channel's requirements.
Background removal, resizing, renaming and channel-spec compliance across your image library, at catalog scale.
"We had a master sheet, then a separate version for Amazon and one for each partner feed, and nobody could tell you which was right. Now there's one record and every channel pulls from it. The arguing about whose number was correct just stopped with headcount savings.”
Amit Nandan, eCommerce Manager - Enphase Inc.
“Getting a new season live across every channel used to take the best part of two months. This year it took two weeks. The AI drafts weren't perfect, but editing four thousand descriptions is a completely different job from writing them. We were surprised to see the time saved.”
Maneet, Founder & CEO - Lal10
Published rates. No per-user fees on paid plans. No implementation partner required.
Every plan includes: DAM, approval queues, full data export at any time, no setup fee, and no implementation partner required.
| CatalogsBuilder | Enterprise PIM | |
|---|---|---|
| Pricing | Published on this page | Quote-based, not published |
| AI enrichment | Included on every paid plan | Often a separate intelligence module or tier |
| Editorial review of AI output | Available from our team | Not offered; source an agency |
| Implementation | Done with you, included | Usually a certified partner, quoted separately |
| Time to first publish | Around four weeks | Commonly a multi-month project |
| Users | Unlimited on paid plans | Priced by user tier |
| DAM and syndication | Included | Typically separate modules |
| Ease of use | Simple to use- UI driven | Complex- often requires code changes |
Most teams start with a guided onboarding walkthrough so the initial structure, process, and roles are clear from day one. This enables them to give live one one channel within a week.
Yes. CatalogsBuilder is designed to support exports, APIs, and downstream distribution into common commerce environments.
Yes. Export from your current system and we handle mapping, de-duplication, cleanup and load as part of onboarding. On the Pro plan the first 5,000 SKUs are included. Beyond that we quote based on the state of the data.
Yes. The platform is designed to help teams manage product experiences across multiple storefront and channel contexts.
Not to run it. Import, enrichment, approvals, media and publishing are all UI-driven for business teams. You'd involve a developer only for custom API integrations into your own systems.
Yes. Setup, migration, product content writing, and imaging support are available to accelerate adoption and reduce friction.
CatalogsBuilder is positioned as a controlled operational workspace with governance, ownership, and structured handling of product information.
Yes, a 30-day free trial is available where we load a slice of your data so that you can see and manage your own products instead of dummy data.
Start free or book a strategy walkthrough to see how your catalog operation can move faster with a cleaner source of truth, stronger approvals, and smoother distribution.
Fifteen minutes, your catalog, no slides.